Song Of The Day: Kendrick Lamar ‘I’

 

Since you’re probably in need of a good pick me up on a dreary Tuesday. Kendrick Lamar released the official video for “I” last week, and even if you’re still not really feeling the song, the video will definitely make you want to dance.

 

Kendrick travels through Los Angeles, getting hype at a couple of a parties, sitting down to have his hair twisted and even pulling a Joker in the backseat of a car. He also runs into Ronald Isley along the way, the song heavily samples The Isley Brothers‘ “That Lady.” In a recent radio interview with Houston’s 93.7 The Beat, Lamar said that the song came from a place of depression and insecurity. Maybe the feel-good, energetic clip will get fans to reconsider the song, which is pretty great.

His next single is rumored to be called “King Kunta,” and we could hear his next album at the tail end of this year, or early next near. So, what do you think of the video?

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